4Ocean beach cleanup – disposable toothbrushes

The Problem

Since 1938, manual toothbrushes haven’t changed: disposable, plastic, and destined for landfill. Every year, billions more are discarded…

The Big Brands care about one thing: shareholder value. We care about making toothbrushes that are cleaner for you and the planet.
Gold Nada handle with a recyclable plastic brush head being removed and an icon stating "Ranked #1 in Sustainability"

Why throw out the handle?

Nada is a beautiful, metal handle you keep and brush heads we take back and have recycled into something new.

Together, we’re eliminating plastic waste—one smile at a time.

Make the Switch
Nada eco-friendly toothbrush heads are recyclable and come with a self-address envelope to return used toothbrush heads in

Responsible design

Reduce: Nada brush heads use ~80% less plastic than disposables.

Reuse: Our metal handle means less plastic is produced, packaged and shipped around the globe.

Recycle: Return your used brush heads to be recycled into new products.

Buy Now

Why 40,000+ people love Nada

  • Pink, Ocean Blue and Gold eco-friendly toothbrushes

    Cleaner

    Nada’s handle rinses clean, dries fast and doesn't roll over. The elevated brush head keeps away bathroom germs.

  • Convenient

    You’ll love the forever handle, and, with spare brush heads on hand, you’ll never use a dirty, worn out toothbrush again.

  • Comparing 4 Nada toothbrush heads with 4 disposable toothbrushes

    Cost effective

    Save time and money. Nada brush heads cost less than disposables with the same premium bristles.

  • Woman smiling using a Gold Nada toothbrush

    Dentist-approved

    Dentists love Nada’s compact brush head, premium, floss-tip bristles and built-in tongue scraper.

Making a difference

We’ve prevented over 300,000 disposable toothbrushes from ending up in landfills or our oceans.

4Ocean collection of disposable toothbrushes on a beach
5/5

“It’s a very high quality product that’s fully recyclable and probably costs pretty close to what you’re already using.”

Nada Toothbrush Icon
Ryan D.
5/5

“It gets into the gums yet brushes very gently, leaving my gums healthy. Plus being able to return the heads and know they will be recycled responsibly is very encouraging.“

Nada Toothbrush Icon
Linda B.
5/5

“Thank you for making it so easy to be eco conscious!! The price, ease of ordering, and product quality are fantastic!!”

Nada Toothbrush Icon
Laurel S.

Make the Switch

Gold Nada Eco-friendly Toothbrush with a metal handle, replacement brush heads and a return envelope

Nada Toothbrush

$20.00CAD
$20.00CAD
Nada toothbrush – 4 pack of eco-friendly toothbrush heads in paper packaging

Soft Nada Toothbrush Heads

$20.00CAD - $56.00CAD
$20.00CAD - $56.00CAD
Nada toothbrush – 4 pack of toothbrush heads with medium bristles

Medium Nada Toothbrush Heads

$20.00CAD - $56.00CAD
$20.00CAD - $56.00CAD
Closeup of a Nada Toothbrush Stand holding an Arctic Blue Nada Toothbrush

Nada Toothbrush Stand

$20.00CAD
$20.00CAD
Nada Kids eco-friendly Blue toothbrush with a metal handle and recyclable toothbrush heads

Kids Nada Toothbrush

$19.00CAD
$19.00CAD
Red aluminum Nada Kids Toothbrush handle with 3 eco-friendly replacement brush heads

Kids Nada Toothbrush Heads

$20.00CAD - $48.00CAD
$20.00CAD - $48.00CAD
Nada Toothbrush Gift Card

Nada Toothbrush Gift Card

$10.00CAD - $100.00CAD
$10.00CAD - $100.00CAD
switching is easy

How Nada Works

1

Order your Nada toothbrush, which includes a handle and 3 brush heads—a 9 month supply.

2

Replace your brush head every 3 months, storing the used ones in the envelope provided.

3

Time for fresh brush heads? Order or subscribe and mail back your envelope (when it’s full!) for recycling.

In the Press
Hand removing a Nada toothbrush head from an Ocean Blue aluminum handle
YAHOO! LIFE:

“Best Sustainable Manual Toothbrush”

After thorough testing and consultation with dentists, oral hygienists and members of the American Dental Association (ADA), Yahoo! Life rated Nada the Best Sustainable Manual Toothbrush.
read the article

Digging In

Why make the handles out of aluminum?

Aluminum is more than just a shiny metal—it’s a powerhouse for sustainability. It’s endlessly recyclable, saves huge amounts of energy, reduces waste, and is safe for everyday use.

Why aren’t disposable toothbrushes recyclable?

Most disposable toothbrushes are made to appeal visually, with no consideration for recyclability / afterlife. Fusing several types of plastics together makes recycling them impossible.

Do shipping back brush heads negate the environmental benefits?

No. Our brush heads weigh 3 grams each, so mailing back a few years worth (24 grams) is comparable to a large letter or magazine. Plus, keeping that much plastic out of landfill is a win on it's own.

Nada toothbrush founder Simon Cooper

Meet the Founder

Simon started Nada because throwing away billions of toothbrushes every year seemed like a bad idea.

Our Story

Frequently Asked Questions

Researchers at Trinity College Dublin, in collaboration with Eastman Dental Institute at University College London, performed a life-cycle assessment (LCA) study on the sustainability of toothbrushes and found the best toothbrush is a toothbrush that uses plastic which is recycled in a continuous process. Learn more here.

Nada is an eco-friendly, manual toothbrush featuring an aluminum handle you keep for life, and replacement brush heads we take back and have commercially recycled into plastic pellets. Most disposable toothbrushes fuse several plastics together, making them non-recyclable, even by commercial recyclers.

There are several:

1 – Using Nada means contributing less plastic to landfill and our natural environment. Our replacement brush heads use 3 grams of plastic each, while the average disposable toothbrush weighs ~15 grams each.

Keeping the handle and only replacing the brush heads means less resources are being produced, manufactured and shipped.

♻️ Plus, we recycle our used brush heads at TerraCycle, a commercial recycler (more on this below).

2 – Nada uses premium quality, tapered bristles (also known as 'floss-tip' bristles) that penetrate 17% deeper than most drugstore brands. This means cleaner teeth and a healthier smile.

One of the easiest ways to prevent gum disease is by replacing your toothbrush regularly. This is why Nada sends you replacement reminders to replace your toothbrush head every 3 months.

We provide a self-addressed envelope in each order. At the end of the year (or when you need to order more toothbrush heads) you simply put your used brush heads in the envelope and mail it to us. We collect and send the brush heads to TerraCycle to be 100% recycled and resold. Both the plastic brush head and the bristles are recycled.

More FAQs