The Birth of Nada Toothbrush – a founders journey towards sustainability

Nada Toothbrush founder Simon Cooper

Proudly made in Canada, Nada Toothbrush represents more than just an innovative product; it embodies Simon’s commitment to combating the environmental crisis caused by disposable plastic toothbrushes.

A Mission Born from Necessity

Simon Cooper began his journey with a clear mission: to reduce the billions of plastic toothbrushes that find their way into landfills and oceans annually. This problem is not just a matter of waste but a significant environmental hazard, with toothbrushes taking centuries to decompose. Recognizing this, Simon's mission evolved into a success story, transforming the landscape of oral care with sustainability at its core.

Simple idea – significant impact 

Since its inception, Nada Toothbrush has made a significant impact, preventing over 240,000 disposable toothbrushes from ending up in landfills. 

This feat is not only a testament to Simon’s dedication but also to the effectiveness of his innovative approach. The cornerstone of this innovation is the Nada Toothbrush itself – a sustainable alternative to the traditional plastic toothbrush, featuring a metal handle designed to last a lifetime. The toothbrush heads are designed to be returned and recycled, creating a true zero-waste solution.

The Inspiration Behind Nada Toothbrush

Simon’s dedication and passion for reducing plastic waste seeps through every aspect of Nada Toothbrush. His story is a powerful reminder of the impact one person can have when they commit to making a difference. 

Simon’s motivation to create Nada stemmed from three core reasons:

  1. Environmental Impact: Billions of plastic toothbrushes are discarded each year, contributing to the growing waste in landfills and oceans.
  2. Design Flaws: Traditional plastic toothbrushes are not only wasteful but also badly designed, unhygienic, and unattractive.
  3. Simplicity in Oral Care: Simon believed that taking better care of our teeth should be straightforward and accessible.

With these principles in mind, Simon began working on Nada (originally named Grin) in 2016. His vision was to develop a toothbrush that was not only sustainable but also aesthetically pleasing.

Crafting a Sustainable and Beautiful Toothbrush

The result of Simon’s hard work and dedication is the Nada Toothbrush – a product that seamlessly blends sustainability with beauty. The toothbrush boasts a sleek, durable metal handle that consumers can keep for a lifetime. The replaceable heads are not only efficient but are also returned and recycled, ensuring minimal environmental impact. This innovative design redefines what a toothbrush can be, offering a practical solution to a significant environmental problem.

The Most Sustainable Toothbrush on Earth

Simon Cooper’s story goes beyond entrepreneurship; it's a testament to the power of individual action and dedication. Nada Toothbrush embodies the potential for meaningful change, symbolizing a significant step towards reducing plastic waste and promoting sustainability in our daily lives

For those looking to make a positive impact on the environment, Nada Toothbrush offers an excellent starting point. It’s a beautiful, hygienic toothbrush that combines practicality with sustainability. And with Simon’s ongoing dedication, it just might be the most sustainable toothbrush on earth.

So, the next time you think about your daily routine, consider the story of Nada Toothbrush. Remember that even small changes can lead to significant impacts, and choosing products like Nada can help pave the way for a more sustainable future. Join the movement and make a difference, one toothbrush at a time.


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Nada Toothbrush

Regular price$19.99
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Ditch the disposable – Nada is more than a toothbrush; it’s a promise to reduce waste. Keep the handle forever, and we’ll recycle your used brush heads into something new.

What’s included:

1 aluminum handle + 3 brush heads
• Premium soft “floss-tip” bristles
• Rinses clean, no gross buildup
• Lays flat + won't roll over

• Built-in tongue scraper for fresher breath

    Color
    1 Aluminum Handle + 3 Brush Heads
    • Rinses clean—no toothpaste or bacteria buildup
    • Lays flat—won’t roll over
    • Soft tapered bristles, for a gentler, deeper clean
    • Elevated Brush heads won’t touch dirty surfaces

    Nada brush heads and bristles are 100% recyclable. Please return your used ones in the pre-addressed envelope included with your order. We send them to be recycled into plastic pellets. ♻️Learn More

    Our Guarantee – If you’re not completely satisfied with your order, return it within 30 days and we’ll refund your money 😁. 

    Lifetime Warranty – If you have a problem with your toothbrush, we'll make it right.

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